This newsletter is about growth; in life and business. You have to seek in order to find, scrape the bottom, delve the depths, and know darkness to know light.

In this letter:

• Who to compete with

• Dungeon news

• Alex Becker

• Raktabīja

The Seeker ⭖ Quaestor Lucis

"It's only you vs you in this grand game called life."-Yukinari

This is some of the best advice you will ever get starting out on your journey; be inspired by others, but only compete with yourself. Are you 1% better at this shit then you were yesterday? That is the way. This also happens to be some of the hardest advice to follow, as it takes an enormous amount of self awareness, but once you find that center, amazing things happen.

You will be constantly inundated with influenzas income shots, brag posts, lambos, and more. See past it. Either: A) They put in mountains of work to get there, or B) it’s not what it appears to be.

Dungeon News

• 👺 Scammers are starting to impersonate myself and the Mod’s in the Dungeon yet again (Crypto season). Be safe and remember that neither myself nor any Dungeon Mod’s will ever DM you first unless publicly discussed in the Discord.

• 🧙 There is a TON of progress in RUSH’s Niche Directory Follow Along (Join in here.)

• ➡ There is a lively discussion taking place this morning by member IDID - can you spin local pages and rank and bank? Your input request in the Dungeon.

The Sovereign

"Indeed, "brute force" solutions are often characteristic of advanced cultures, not primitive ones." - Henry Spencer

Love him or hate him, Alex Becker sold Hyros for $100MM - some interesting thoughts from him here on what it takes. Boil it down: TIME IN THE GAME.

You can growth hack your solo business the same as a startup. The trick is to stop overthinking tactics and strategies, and start executing ruthlessly.

I was CMO at a real estate startup in Seattle in 2015. I was the #3 hire, we had zero in revenues when they hired me. We reached $100K/mo within a few months.

How? Basically we just tried everything. We did everything. We sent millions of cold emails to RE agents around the country. Hacked the sh*t out of our funnels, webinars, upsells, downsells, sold over the phone, brute forced our way to profits. Prior to me being there, they scraped well known sites to build their own databases.

There was no finesse. Only brute forced marketing and sales. You can do the same with your blog, course, personal brand, whatever.

The Year 2050 - The AI Clones Are Here

In Hindu mythology, Raktabīja was an Asura (loosely translated as demon). Raktabīja had a boon that whenever a drop of his blood fell on the ground, a duplicate Raktabīja would be born at that spot.

• Influencers are being cloned and armies of their AI deepfakes are being used to peddle products, propaganda, and disinfo. (Watch Video).

• Alibaba trolls OpenAI by making the Sora woman sing. (Watch Video).

• Coinbase proves yet again why we can’t have nice things by wiping out $100 Billion in $BTC market value in with a glitchy user interface. (Read it.)

Respice Finem - Look To The End

• For the SEOs in the house: Google is a search engine, not a content engine. It doesn’t exist to grow your business. They’re playing you, you need to learn to play them. GG.

• If you’re not in control of your destiny, of your day, of the minutes and hours of your day, of the tasks you choose to work on, then someone else is. Identify who/what that is at all costs and start planning your escape.